So H&M announced that they are going to use Lana del Rey for their campaign. They call it “Blue Velvet” and the trailer can be seen here! No doubt the H&M collection is going towards the 1950ies – 60ies, but many questions are in my my head.
Will she be singing the song?
Will the video pay respect to the cult film “Blue Velvet”?
Is Lana Del Rey able to make another hit album, or will she be a “one hit wonder”?
I guess time will show. Meanwhile I will be down at H&M shopping for a couple of classic dresses and a leopard cardi 😉